Johnson & Johnson, Limerick

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Spent a great afternoon speaking with the staff of Johnson and Johnson Limerick last week, as part of their Women’s Leadership Initiative. We discussed Personal Branding and Professional Image for life and for work, including how to create and maintain business casual looks and the need for practical clothing in a manufacturing environment.

Always a bit of a panic standing beside an edited image, versus reality!

River Island AW18 Sneak Peek….

By News, StyleSavvy for Her

Last week saw the Press Preview of the River Island Autumn Winter 2018 collection, as always the high street brand with designer feels presented a strong high powered collection, across 4 key themes…

1. 80’s
Back with a bang for the party season, sequins and velvet are the big hitters…

2. Heritage
This theme has been given a Winter twist with the use of heavier fabrics and intricate prints….

3. Bijou
Dark tropical prints and rich colours meet to create a modern take on antique patterns…

4. Street Chic
Sportswear is given an upgrade, denim is revived and statement knits are thrown into the mix…

Items will be arriving online in the coming weeks and in store shortly after that…search #RiverIslandAW18 for more sneak peeks…..

Happy Shopping!

Professional Image at Work – Client Event for BDO Recruitment, Savoy Hotel

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Our corporate seminars continue to be popular in addressing both the top tips for workwear dressing and ensuring that your firm and their clients can maximise their professional image at work.

When I do client events, we chat all things image and style, including understanding the colours, shapes and styles that work for you, as well as the secrets to maximising the wardrobe you have, as well as creating a capsule collection for work.

It was a pleasure to present to the clients of BDO Recruitment in the Savoy Hotel, Limerick.

For more info, mail

DFF Young Designer of the Year in association with Galaxy

By News, StyleSavvy for Her

College Green Dublin provided the beautiful backdrop for Dublin Fashion Festival’s Young Designer of the Year show, in association with and Galaxy Style.



Hosted by Brendan Courtney and Sonya Lennon, the emerging design talent from Irish colleges left all guests safe in the knowledge that the future of irish fashion is in good hands.

The 2016 winner, JJ Donnelly from NCAD was a most deserving victor, here is the moment she greeted her designs on the runway…





Thanks to Dublin Town and Elevate PR for such a stunning event,


Foxes shares her Style Tips with

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Foxes, aka Louisa Allen has been hitting the big time in the UK and US, thanks to her hugely successful debut album  ‘Glorious’ and Grammy award for Best Dance Recording, resulting from her duet with Zedd on the track ‘Clarity’ in 2013. We were thrilled to chat exclusively to Louisa about her Style, Wardrobe and Fashion Influences ahead of her highly anticipated Dublin date on her upcoming European 2016 tour in Whelans, Dublin on February 24th. foxespromopic
Describe your style in a few words…

“I think I dress like an 80’s toddler! I take an inspiration from old movies, I love Matilda in Leon, Jane Berkin for a classier day look, and for free and fun I’d go with Edie Sedgwick. I definitely think my mood is to do with my style. I like mixing different colours and layers; I love dungarees, a band tee and Converse.”

Is there any styles or trends you like to avoid?

“I don’t like overly sexy things, I avoid cleavage and tight clothes, I’m a bit of a tomboy! In terms of fashion trends over the years, I’m not really a fan of flares, I prefer a tighter fit on the leg.”

What is your favourite item in your wardrobe right now….

“My mum owns a vintage market and as a result my house looks like a car boot sale, constant clothes everywhere!  It’s winter and I have this beautiful leopard-print jacket that my Mum found, it reminds me of Edie Sedgwick.”

Most sentimental item…..

“There is a Biba dress that my Mum wore, my Grandmother re-made it to fit my Mum, it’s a patchwork dress but my Grandma put her own patchwork into it, so I will definitely give it to my children. It feels like my family’s dress.”

Can you share your most practical purchase…something that has had a good cost-per-wear, as that’s what we are all about here at….

“I think a leather jacket is such a great investment. I have a vintage one that is always perfect; a fitted leather jacket is always a great thing to wear, with a t-shirt or dress, even in Summer. It’s so versatile.”

What is on your wish-list for this Winter season?

“I want to get some over the knee socks; quite a 60’s style that I can put with a vintage dress or little skirt with tights underneath, a real 60s vibe.”

Do you have any style considerations when performing?

“I love to feel floaty and free on stage, but I guess you need to find a way to be eye-catching. I like to get a bodice or all in one and have a really detailed or embellished jacket over it. I have a few versions including a Chinese printed one and I love throwing on a statement jacket, like a long gown that reflects the light on the stage.”

As you are widely regarded as a fashion maven (ELLE magazine) and have been chosen as the face of H&M (Love Music Campaign) and Fashion Targets Breast Cancer, would you consider a design collaboration on the future and if so,what type of clothes would you like to create?

“I love Patti Smith, Jane Berkin and Edie Sedgwick – women who look really powerful and confident in their clothes. I’d love to create something that women feel comfortable in, to fit all shapes and sizes, that is clearly focused on making women feel good. I’d like to work with a brand that really considered that.” encourages women to shop for both your body and your budget. Do you have any words of wisdom that you live by when choosing items? It’s got to be something that makes you feel confident. I’ve bought things before that look really good on someone else and not really thought about what it looks like on me, or how it makes me feel. If I feel really good in it and I feel confident, that’s what I will go on. Clothing is there to express how you are feeling and express the best part of you.” We couldn’t have said it better ourselves. Foxes will perform live in Whelan’s on February 24th 2016. Selected tickets are still available right here

With thanks to MCD Productions.

lauraj Laura Jordan

Red Carpet Styling for IFTA 2016

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The IFTA Film Awards took place in The Mansion House, Dublin last night and the style stakes were high. We had the pleasure of working with Cathy Belton and Orla Brady for the event.


Award Presenter was listed in the top 10 Best Dressed in both the Irish Examiner and with her Lya Solis dress, Betty and Biddy decadent accessories and Pamela Scott embellished handbag. Hollywood-inspired glamour at its finest! img_2598
Best Actress nominee and Award Presenter Orla Brady rocked an edgy look; to create this we paired a Badgley Mischka gown from Covet at the Powerscourt Centre, South William Street with a River Island ear cuff and H&M gold and leather wrist piece.


For more information on red carpet styling, mail